Privacy Policy


OUR COMMITMENT TO PRIVACY
Alala values our customers and respects your privacy. This privacy policy (“Policy”) describes the personal information we collect about you, why we collect it, how we use and protect it, and when we share it with third parties. By providing your personal information to Alala or using our Website (as defined below), you are consenting to the manner in which we collect, use, disclose, protect and otherwise manage that information.
This Policy Was Last Updated February 19 2020.
CALIFORNIA RESIDENTS
See supplemental Privacy Policy
 
WHAT KIND OF PERSONAL INFORMATION DOES ALALA COLLECT?
We may collect personal information from you, such as your name, email address, postal address, phone number, or credit card number when you visit our Website, place an order with us, save your information with us online, contact us with a question or concern, or participate in a contest, promotion, or survey. We also maintain a record the purchases you make online or by phone. We do not store or share credit card information.

We allow third parties to provide analytics services and serve advertisements on our behalf and on behalf of others across the web and in mobile applications. These third parties may use cookies, web beacons, and other technologies to collect information about your use of our website and other websites, including your IP address, web browser, mobile network information, pages viewed, time spent on pages, links clicked, and conversion information. This information may be used by us and these third parties to analyze and track data, determine the popularity of certain content, deliver advertising targeted to your interests on other websites and online services, and better understand your online activity. For more information about interest-based ads, or to opt out of having your web browsing information used in this way, please visit www.aboutads.info/choices.

We may also work with third parties to serve ads to you on our behalf or on behalf of other advertisers on third-party platforms (such as Facebook or Google). As part of these ad campaigns, we or third-party platforms may convert information about you, such as your email address and phone number, into a unique value that can be matched with a user account on these platforms to allow us and others to serve you advertising that is customized to your interests. Note that the third-party platforms may offer you choices about whether you see these types of customized ads.

Third Party Pixels and Cookies Notwithstanding anything else in this policy, we and/or our partners may use pixels and pixel tags, and place, read or use cookies the collect information from your device and/or Internet browser. These cookies do not contain personally identifiable information, however, it may be possible for our third-party business partners to combine it with other information in order to identify your email address or other personally identifiable information about you. For example, the cookies may reflect de-identified demographic or other data linked to data you voluntarily have submitted to us, e.g., your email address, which we may share with a data provider solely in hashed, non-human readable form. By using our Service, you agree that us and our third-party partners may store, sell, port, combine with other data, monetize, utilize and otherwise use either (i) the personally indefinable information about you that we share with them, or (ii) the personally identifiable information they discover and/or identify as described above. Visitors can also express their choices for display advertising, through the following platforms: Digital Advertising Alliance opt-out platform or the Network Advertising Initiative opt-out platform. We and/or our partners may also use cookies for delivering personalized advertising emails. These cookies are used to identify the visitors of our advertisers’ websites and send personalized emails based on the visitors’ browsing experience. We and/or our partners use cookies, pixels and other tracking technology to associate certain Internet-related information about you, such as your Internet Protocol address and what Web browser you are using, with certain of your online behaviors, such as opening emails or browsing websites. Such information is used to customize ads or content and may be shared with our partners. 

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
The alalastyle.com uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.
The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.
 
HOW DOES ALALA USE MY PERSONAL INFORMATION?
We may use your personal information in the following ways:
  • To process and fulfill your order, including sending you emails to confirm your order status and shipment;
  • To communicate with you and to send you information by email, postal mail, telephone, text message, or other means about our products, services, contests, and promotions, unless you direct us not to contact you with promotional communications;
  • To administer and fulfill our contests and other promotions;
  • To help us learn more about your shopping preferences;
  • To help us address problems with and improve our site design, products and services;
  • To enhance your shopping experience through our Website;
  • To analyze trends, usage, activities and statistics;
  • Link or combine with information we get from others to help understand your needs and provide you with better service;
  • To protect the security or integrity of our Website and our business; and/or
  • To contact you if necessary.
We are based in the United States and the information we collect is governed by U.S. law. By accessing or using our websites or otherwise providing information to us, you consent to the processing and transfer of information in and to the U.S. and other countries.
 
DOES ALALA SHARE MY PERSONAL INFORMATION?
We may share your personal information in the following ways:
  • We may share your information with third parties including our agents, service providers, and consultants as needed for them to provide business-related services to us. Such third parties may manage our customer information and perform services on our behalf, such as website hosting, payment processing, order fulfillment, fraud monitoring, identity verification, processing credit card payments, email or mail delivery and administration, promotion fulfillment, surveys or data analysis, etc. We ask third parties with whom we share your information to confirm that their privacy practices are consistent with ours and applicable law and we provide them with only the information they need in order to perform their services for us.
  • We may share your information or combine your information with publicly available information when we team up with other promotional partners to jointly offer or provide products, services, contests, or promotions to our customers, or otherwise to enhance and personalize your shopping experience.
  • We may work with third-party companies that use their tracking technologies (including cookies and pixel tags) on our Website in order to provide tailored advertisements on our behalf. These companies may collect information about your activity on our site and your interaction with our advertising and other communications, may use this information to determine which ads you see on third-party websites and applications, and may also be used to track your activity across multiple devices.
  • From time to time we may share, exchange and/or cross-reference our postal mailing list with selected providers of goods and services that may be of interest to you. If you prefer not to receive mailings from these providers, you can notify us at any time by contacting us by email at service@alalastyle.com. You will need to provide your full name and mailing address to be added to our DO NOT MAIL list.
  • We may share your information to comply with laws or regulations or in response to a valid subpoena, order, or government request, or to protect your rights, the rights of Alala and others.
 
HOW DO I OPT OUT OF RECEIVING PROMOTIONAL COMMUNICATIONS?
If you no longer wish to receive emails from Alala, please click the unsubscribe link included in the footer of all our emails. Please note that even if you opt out of receiving promotional communications, we may continue to send you non-promotional emails, such as those about your account or orders you have placed. Please note that when you make an online purchase from us, we will continue to confirm your order status and shipment by email, even if you have previously unsubscribed.
By signing up via text, you agree to receive recurring automated promotional and personalized marketing text messages (e.g. cart reminders) from Alala at the cell number used when signing up. Consent is not a condition of any purchase. Reply HELP for help and STOP to cancel. Message frequency varies. Message and data rates may apply. 
Should you no longer wish to receive our catalogs or other mail from us, you can contact us at service@alalastyle.com with your full name and mailing address, and ask to be removed from future catalog mailings.
It may take up to 6-12 weeks to process your postal mail request, during which period you may continue to receive communications from Alala. If you change your mind, you can start receiving promotional communications from us again by contacting Alala Customer Service.
 
CALIFORNIA PRIVACY RIGHTS
California law permits residents of California to request certain details about how their information is shared with third parties for direct marketing purposes. Under the law, a business must either provide this information or permit California residents to opt in to, or opt out of, this type of sharing. We permit California residents to opt out of having their information shared with third parties for direct marketing purposes. Please contact us as set forth above in order to:
  • Opt out;
  • See what data we have collected about you, if any;
  • Change or correct any data we have about you;
  • Request that we delete data we have about you; or
  • Relate any concerns you may have about our use of your data.
 
CALIFORNIA DO NOT TRACK DISCLOSURE
Do Not Track is a privacy preference that users can set in their web browsers. Note that many web browsers support Do Not Track technology. If you enable Do Not Track, the browser may send a message to websites requesting them not to track the user. If you do so, we will not use information about your web viewing activities to tailor your online experience on our Website. For information about Do Not Track, please visit: www.allaboutdnt.org.
 
WHAT ABOUT LINKS TO OTHER WEBSITES?
Sometimes we share information or link to other websites that we think our customers may be interested in. Alala is not responsible for these sites. Please make sure that you carefully check out these sites and their individual privacy policies.
 
HOW DOES ALALA USE ONLINE ADVERTISING?
We may use third-party advertising companies to place Alala ads on third party sites that link back to our Website. Please note that these companies may use information about your visit to our Website in order to provide advertisements about goods and services that may be of interest to you. In the course of serving advertisements on third party sites that link to our Website, these companies may place or recognize a unique cookie on your browser. If you would like more information about this practice and to know your choices about not having this information used by these companies, please visit https://networkadvertising.org/optout_nonppii.asp.
 
HOW DOES ALALA USE COOKIES?
We use "cookies," which are small data files that are stored on your computer’s hard drive when you visit a website or app. Cookies enable you to shop on our Website and may be used in a variety of ways to enhance or personalize your online browsing and shopping experience. For example, we may use cookies to enable you to use certain Website features, remember the items in your shopping cart, store your preferences, recognize you when you return to our Website, track your orders, and monitor and maintain information about your use of our Website. Cookies may also be used to collect transaction information needed by a script or loyalty program to which you have authorized us to provide your personal information.
 
HOW DOES ALALA USE PIXEL TAGS?
We use "pixel tags" (also called "web beacons" or "clear gifs"), which are tiny graphic images, on our Website and in our emails. Pixel tags help us analyze our customers' online behavior and measure the effectiveness of our marketing programs. We work with service providers that help us track, collect, and analyze this information.
Pixel tags may be used to collect information about your visit, including the pages you view, the features you use, the links you click, and other actions you take on our Website. This information may include your computer's Internet protocol (IP) address, your browser type, your operating system, date and time information, and other technical information about your computer. We may also track certain information about the identity of the website you visited immediately before coming to our site.

Pixel tags and cookies in our emails may be used to track your interactions with those messages, such as when you receive, open, or click a link in an email message from us. We may combine this information with other information we collect about you and use it for various purposes, such as improving our Website and your online experience, understanding which areas and features of our sites are popular, counting visits, understanding campaign effectiveness, tailoring our communications with you, determining whether an email has been opened and links within the email have been clicked and for other internal business purposes.
 
HOW DO I KNOW MY PERSONAL INFORMATION IS SECURE?
We take precautions, including the use of encryption technologies and authentication tools, to protect the security of your personal information and to provide you with a safe and convenient shopping experience. We have in place certain physical, electronic, contractual, and managerial safeguards to protect the security and privacy of your personal information.
When you enter your personal information on our Website, we use Secure Sockets Layer (SSL) technology to protect your information as it is transmitted to us. To make sure you are accessing a secure server before you submit personal financial information, depending on your browser, you will see either a closed lock (Microsoft Internet Explorer, Chrome, Safari, AOL, Netscape Communicator) or a solid key (Netscape Navigator) in the browser window. To double-check for security, look at the URL or location line of your browser. If you have accessed a secure server, the first characters of the address in that line should change from "http" to "https."
If for any reason you cannot access the secure server, or if you're not quite comfortable shopping online, please feel free to email us at service@alalastyle.com and we can take your order over the phone. Some browsers and firewalls do not permit communication through secure servers. In that case, you will be unable to connect to our server so you will not have to worry about mistakenly placing an order through an unsecured connection. If you can't access the server, you can place your order by emailing us at service@alalstyle.com and we can take your order over the phone.
 
HOW DO I CONTACT YOU?
For questions about our Privacy Policy, to make choices about receiving promotional communications, to update your personal information, or to place an order, you can contact Alala by email or postal mail:
Alala
245 West 19th Street, 7S
New York NY 10011
service@alalastyle.com