Pandemic Engagement

COVID-19 has affected everyone in different ways. Once the pandemic began, Team Alala knew they needed to find a way to get involved to help those most affected by the virus. The Better x Brands Coalition was formed to support those most in need of support. Alala and 140 other brands have donated over $3.8 million to organizations such as No Kid Hungry and City Meals On Wheels. 


Nurses holding gifted Alala apparel as they assist in battling the COVID-19 pandemic