Guarantee of Quality – Alala
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25% Off Sitewide thru 5/29. See Details >

Memorial Day Sale

Use code KICKOFF17 at checkout for discount.

Free Ground Shipping on all US orders over $200.

Cannot be applied to existing or previous orders. Excludes sale items and Alala Carte Custom Tight.

Sale runs 5/24 through midnight 5/29. All dates and times are EST.


we are alala

We really want you to love us. No really, we do, but we get that sometimes, things happen.

If you're not happy with the quality of any Alala product, let us know at

It's our mission to bring you the highest quality gear. We take great care and pride in creating our products and are committed to continuously working to improve our process for quality control.



You know how they say fit is everything. We think that's true, whether in jobs, shoes, relationships or activewear.

We're not embarrassed to say that we think about your body a lot. We spend hours considering how our clothes should fit you so that you feel like amazing while you're bending, jumping, WOD-ing, OM-ing or just chilling.

So be it designing our tights to fit and flatter your curves, or making sure the seams on our tanks skim your body in the perfect place, we want our pieces to perform for you.