Design to Reality

It all starts with a drawing. Our designers took the Tennis styles you know and love and decided to produce two new colors - Black and Navy!

Team Alala hopped on a plane to LAX with a suitcase full of samples, excited to be on location for our new Tennis pieces (arriving in April). Our amazing photographer Nolwen Cifuentes made our creative vision come to life. Continue scrolling for a sneak peak behind the scenes!


       Coming Soon: Serena Dress in Black 


       Shop Now (L): Diana TopCommuter Pant
       Shop Now (R): Ace JacketCourt Short 


       Shop Now: Breakers Tee in Navy
       Coming Soon: Rally Skort in Navy


       Shop Now: Court Short in Navy
       Coming Soon: Ace Jacket in Navy  


       Shop Now: Barre Seamless Tee in Navy
       Coming Soon: Rally Skort in Navy  


Loving our Black and Navy Tennis pieces? Just wait for what's coming this summer 👀